The “Xolor Kids” are a mash-up of the X-Men and X-adjacent characters with Rainbow Brite and The Color Kids.
Rainbow Brite and the Color Kids are properties of Hallmark. In the 80’s an animated series was created to sell the dolls
and extensive merchandise catalog; clothing, books, school supplies, ornaments - you name it!
We combined them with our favorite X-verse characters and suddenly the series was our first viral hit!
Entertainment Weekly, Mtv and Nerdist were among the platforms that featured these Xolor kids.
Originally only 12 kids - but through fan support and custom commissions - There are now 26 of them.